Consistency and Your Job Search
By: Melissa Shapiro

Consistency breeds success and it’s no different in your job search. You must ensure you present yourself, your strengths, your achievements and your experience in a manner that is uniform across all mediums. Your resume, all social media platforms, your interviews, thank you notes, and follow up discussions should deliver the same message.
Historically, the snail mail resume on ivory linen paper was a prospective employer’s first impression of you as a candidate. This is not necessarily the case any longer. For example, a recruiter may come across your profile on LinkedIn first or see a tweet you shared on Twitter. What impression does this interaction with your online persona leave? Is it the same impression that individual would have if they met you in person? Ensure that your social media, especially LinkedIn and any other profiles that are public, match your resume and the individual you show up as in the interview and at work.
To take this one step further, be cognizant of the impression your photo choices make on potential employers. Under no circumstances am I suggesting don’t be human with a life and refrain from posting your personal events or milestones on social media. I’m suggesting that you be aware of your privacy settings and who can view what you share.
Recently, I interviewed a candidate whose resume picked up where LinkedIn left off. This led to many additional questions and lengthy discussion surrounding the inconsistencies between two. Many companies have adopted reviewing LinkedIn and other social media as a best practice. Additionally, thank you notes (both email and handwritten), as well as follow-up communication, need to share the same message presented in the interview. Given the use of technology in the workplace and public nature of the internet, ensure all verbal and written communication presents the same message, regardless of medium.
The Oxford Dictionary defines consistency as “conformity in the application of something, typically that which is necessary for the sake of logic, accuracy, or fairness.” To be successful in your job search, present yourself, your accomplishments, and public persona in a logical, accurate, and fair manner that allows a company to get to truly know you. #tipsforsuccess
About the author

Melissa Shapiro
Recruiting Director
Melissa Shapiro has been guiding professionals through the job search process since 2005. As Recruiting Director at PRSG®, she partners closely with both clients and candidates to match top talent with the right opportunities. Before joining PRSG®, Melissa spent nine years in career management, advising master’s-level business students across various MBA and specialized master’s programs. Earlier in her career, she gained experience in the financial services and retail industries. Melissa holds a Bachelor of Science in Business Administration with concentrations in Marketing and Finance, a Bachelor of Arts in Economics, and an MBA from the University of Pittsburgh.